European online beauty retailer Feelunique recently announced the appointment of Marc Ardisson as the company’s managing director in Asia.
Prior to joining Feelunique, Ardisson worked for Bluebell as digital and e-commerce director, Chanel as global digital and customer relationship management (CRM) director and McCann Erickson as international Nespresso account manager.
He has also undertaken consultancy work for L’Oréal, Amore Pacific, Swatch, Lacoste and Under Armour, advising the brands on digital and e-commerce strategies across Asia. Additionally, Ardisson has developed highly innovative online projects such as Grana.com and collectorsquare.com.
Based in Hong Kong, he will gradually take up his new role with Feelunique whilst concluding his existing consulting work. His main role will be to develop a strategy to maximise the company’s footprint in the Asian market and he will report directly to Joel Palix, CEO of Feelunique.
In 2015, the company launched a dedicated cross-border Chinese website and Asia is becoming Feelunique’s second largest market.
Feelunique was founded in 2005 and currently ships to over 120 countries.